In 2021, Taney County recorded 394 alcohol-related hospital and emergency room visits, while Stone County reported 115. From 2017–2021, alcohol was involved in one-quarter of motor vehicle crash deaths in Taney County and one-third in Stone County. These outcomes affect not just statistics, but our friends, neighbors, and families.
Community Assessment responses show strong awareness of these harms, with alcohol identified as the top concern in both counties. This insight guides our prevention and treatment efforts. Through stronger retail practices, responsible beverage service training, and voluntary programs that reward proactive prevention, we work to reduce alcohol misuse and underage drinking across Stone and Taney Counties.
Responsible Beverage Service Training Support Program
The Responsible Beverage Service (RBS) Support Program is a free, voluntary initiative for Taney County alcohol retailers. Developed by ADAPT, it aims to recognize retailers who follow RBS best practices and reduce alcohol access for minors.
Retailer training by Community Partnership of the Ozarks, approved by the Missouri Division of Alcohol and Tobacco Control, has proven effective. In 2017, pre- and post-surveys of 636 participants showed a 25% increase in awareness of Missouri alcohol sales laws and a 27% improvement in the ability to identify fake IDs. After training, 99% reported they were less likely to sell alcohol to a minor.
Register Your Business for the RBS Support ProgramCounty Alcohol Ordinances
In October 2008, the Branson Board of Aldermen approved a comprehensive liquor ordinance (pdf) for the city designed to reduce impaired and underage drinking. Effective January 1, 2009, the ordinance introduced significant changes to the liquor license application process. Find information and applications for obtaining a liquor license in the City of Branson here.
Compliance Checks
The Branson Police Department conducts annual compliance checks at local liquor retailers. In 2007, the Missouri Division of Alcohol and Tobacco Control reported a 22% compliance rate in Branson. Through coordinated education and enforcement, the most recent checks show a 95% pass rate. The coalition also supports expanding compliance efforts throughout both Taney and Stone Counties.